Title: | United States market research on active adult social network users for 2011 |
---|---|
Source: | Editor & Publisher |
Date: | Dec 2011 |
Price: | $20.00 |
Categories: |
Start of full article - but without data
Table
COMPARED TO THE AVERAGE ADULT
INTERNET USER, ACTIVE ADULT SOCIAL
NETWORKERS ARE:
more likely to give their XX% opinion on politics and current events
more likely to XX% follow a brand
more likely to give XX% their opinion on TV programs
more likely to follow XX% a celebrity
Source: The Nielsen Co.
Full article
SOCIAL NETWORK GROWTH BY
AGE AND ETHNICITY
(% change - QX 2010 v. XX 2011)
Ages XX-XX: XX%
Ages XX-XX: XX%
Ages XX-XX: XX%
Ages XX+: XXX%
White: XX%
Hispanic: XX%
Black: XX%
Asian: XX%
Native American: XX%
Mixed background: XX%
Other: XX%
Note: Table made from bar graph.
IPAD APP SESSIONS PER MONTH
(Average Sampling)
Games X% News X% Music X% Business X% Entertainment X% Health X% Sports X% Lifestyle X% Reference X%
Source: Localytics
Note: Table made from bar graph.
WOMEN AND MOBILE DEVICES
(% of owners who are female)
QX 2010 QX 2011 QX 2011
Smartphone XX% XX% XX% e-reader XX% XX% XX% Tablet XX% XX% XX%
Source: The Nielsen Co.
Note: Table made from bar graph.
IPAD APP SESSION LENGTH
(% of Average Length)
News: XXX%
Music: XXX%
Health: XXX%
Reference: XXX%
Lifestyle: XX%
Business: XX%
Games: XX%
...