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Jan 2012
ATTACHMENT 6 HISTORICAL ADVERTISING EXPENDITURES BY DEPARTMENT FY 2012 Proposed Budget (ABDS) FY 2008 FY 2009 FY 2010 FY 2011 DEPARTMENT Budget Actual Budget Actual Budget Actual Budget YTD Actual DPT PLANNING & ZONING. COMMUNITY ADVOCACY(FORMER COMM RELATION SMALL BUSINESS DEVELOPMENT SEAPORT SOLID WASTE
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Oct 2011
United Kingdom top 10 alcoholic beverage brands ranked by media spend in pounds sterling and percent change with a percentage breakdown for media type for year ending June 30, 2011 ...
the best-performing sub-category, has historically driven its performance by adding shoppers
Grocer (The)
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May 2011
United States annual business-to-business advertising expenditures and compound annual growth rate by advertising medium in dollars and percentages for 2009 to 2011, and annual forecast for 2012 to 2014 ...
Table
THE B-TO-B SPEND
Dollars are continuing to shift away from traditional media ...
be for agencies and publishers to partner to meet the evolving needs of advertisers and their brands
Folio
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Oct 2011
United States automobile industry advertising expenditures by advertising medium in dollars, and percent change for 2010, and 2011 ...
Table
U.S. auto industry ad spending ($ millions)
MEDIA OUTLET 2010 2011 ...
budgets to interactive digital media this year, with much of that spending on banner ads and paid search
Response
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Sep 2011
Latin America advertising expenditures in dollars and percent change for 2009, 2010, and annual forecast for 2011 to 2013 ...
Table
YEAR AD SPEND CHANGE
2009 $XX.X billion X.X%
2010 $XX.X billion XX.X%
2011 * $XX.X billion X.X%
2012 * $XX.X billion X.X%
2013 * $XX.X billion X.X%
Notes: Figures include TV, radio, print, digital and outdoor
investments. * 2011
estimate
Latin Trade
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Jul 2011
United States top 10 property and casualty insurance companies ranked by advertising spending in dollars and percent change for 2009 and 2010 ...
Table
Top XX P/C Insurance Advertiser Ranking
Rankings based on 2010 ad spending
($ million)
Rank Category/Parent Company 2009 2010
Property & Casualty Insurance, Total $X, XXX.X $X, XXX.X
X Berkshire Hathaway Inc XXX
Best's Review
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May 2011
United States top 20 pharmaceutical companies by direct-to-consumer advertising expenditures, online advertising expenditures, and total advertising expenditures in dollars and percent change for 2010, and data for 2009 ...
detailing, DTC, e-promotional spend, journal ad spending, professional meetings and list some of the top ...
Table
Total Promo Spend, DTC Spend, ePromotional Spend
Medical Marketing & Media
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May 2011
United States change in advertising expenditures by media type in percentages for the period 2009 to 2010 ...
Table
U.S. ADVERTISING
EXPENDITURES INCREASED
X.X PERCENT IN 2010
Percent Change in Measured Ad Spending (X)
Media Type Full Year
(Listed in rank order of 2010 spending) (% 2010 vs. 2009)
Television Media +XX
Editor & Publisher
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Apr 2011
United States advertising spending by media type in percentages forecast for 2015 ...
Table
PROJECTED U.S. AD SPENDING, 2015
Television XX.X%
Internet XX ...
greatly exaggerated. Researcher eMarketer now predicts that U.S. TV ad spending will account for over XX percent of all major media spending by advertisers in 2015, fractionally higher than its share this year
Media Week
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Jan 2009
Gross multichannel TV ad spend (US$ mil.) Annual growth (%) % of all ad spend % of total TV ad spend Net multichannel TV ad spend (US$ mil.) % of net total TV ad spend
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Market & industry reports
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Advertising in Thailand by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2010. This market covers television, newspaper, radio, magazine, outdoor, cinema, internet and in store. Market size is gross expenditure as billed advertising and/or media, direct marketing agencies. Market size for Advertising in Thailand is given in THB with a minimum of five years' historical data. Market Forecast is provided for five years. Included with this snapshot is socio-economic data for Thailand. Population, Consumer Price Index (CPI), Gross ...
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Publisher: Mintel
Date: Apr 2011
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Advertising in Belgium by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2010. This market covers television, newspapers, radio, magazines, outdoor displays and others. Market value is based on advertising expenditure. Market size for Advertising in Belgium is given in EUR with a minimum of five years' historical data. Market Forecast is provided for five years. Included with this snapshot is socio-economic data for Belgium. Population, Consumer Price Index (CPI), Gross Domestic Product (GDP), Exchange Rates.
SIC: ...
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Publisher: Mintel
Date: Mar 2011
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Advertising in Turkey by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2010. This market covers television, press, outdoor, radio, internet, and cinema advertising. Market value is based on gross advertising expenditure. Market size for Advertising in Turkey is given in TRY with a minimum of five years' historical data. Market Forecast is provided for five years. Included with this snapshot is socio-economic data for Turkey. Population, Consumer Price Index (CPI), Gross Domestic Product (GDP), Exchange Rates.
SIC: ...
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Publisher: Mintel
Date: Mar 2011
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Advertising in Japan by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2010. This market covers television, newspapers, internet, flyers, direct mail, paid magazines, outdoor, free newspapers/ magazines, exhibitions/screen displays, radio and ther advertising. Market value is based on advertising expenditure. Market size for Advertising in Japan is given in JPY with a minimum of five years' historical data. Market Forecast is provided for five years. Included with this snapshot is socio-economic data for Japan. Population, ...
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Publisher: Mintel
Date: Mar 2011
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Advertising in Mexico by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2010. This market covers television, radio, press, outdoor advertising, pay-tv, internet, magazine, cinema and others. Market size is gross expenditure as billed advertising and/or media, direct marketing agencies. Market size for Advertising in Mexico is given in MXN with a minimum of five years' historical data. Market Forecast is provided for five years. Included with this snapshot is socio-economic data for Mexico. Population, Consumer Price Index ...
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Publisher: Mintel
Date: Jan 2011
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